You're not stuck because you're not
trying hard enough.
You're stuck because you're building something that doesn't fit how you think, work, or live. And no amount of trying harder is going to change that.
The Founder Intervention is 90 minutes of honest, structured clarity. We find what's misaligned, cut what's costing you energy, and map a direction built around how you are made up. Not someone else's formula. Yours.
Want the 30-Day AI Companion too? You'll be able to add it after booking — total $497.
Most business advice isn't the problem.
Most business advice isn't bad. It's just not built for you. It was built for the person selling it, in their context, with their energy and their strengths. Somewhere between their success story and your third attempt at implementing it, something gets lost.
I've spent almost 20 years in brand and digital, working inside big businesses, building things for other people's visions. The thing I kept watching happen was genuinely capable people burning out trying to run someone else's system.
The problem is almost never capability. It's almost always alignment. What you're building doesn't fit how you think, how you work, or how you want to live. Working harder just accelerates the wrong direction.
That's what we fix in 90 minutes.
The Founder Intervention is a recalibration.
Not a coaching call. Not a session where you leave with seventeen priorities and no idea what to do first.
In 90 minutes we find what's structurally wrong, figure out what to stop, what to fix, and what to focus on for the next 30 days.
You leave with a recording, a written roadmap, and real clarity.
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Structured pre-work intakeSo we hit the ground running
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90-minute recorded Zoom session
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Positioning correctionWhat you're saying vs what you should be saying
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Offer reality checkWhat's underpriced, what's draining energy, what needs to go
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Human Design appliedHow you work and build, not how you're told to
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Bad advice removalThe hacks and shoulds quietly costing you
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30-day focusOne direction, not a list
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Channel priorityWhere to show up based on how you're designed, not trends
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Written roadmap delivered within 24 hoursPlus your one Stop Doing This directive
This is for you if…
Why I bring Human Design into every session.
I came to Human Design the way most people do. Sceptical, curious, not really expecting much. I've been in this industry long enough to be fairly immune to things dressed up as the missing piece.
Then I looked at mine and something clicked. Almost two decades in corporate, pushing through structures that weren't built for how I operate, wondering why things that should have felt good still left me drained. It all made sense.
I'm a Projector. Not designed for sustained output, hierarchy, or working harder to prove I belong. Designed to see what others haven't put into words yet, to guide and advise, and to work in focused bursts with real space in between. The moment I understood that, leaving corporate felt inevitable.
I'd spent nearly 20 years building against how I'm made and calling it ambition.
For me, part of what clicked was environment. I have a Shores environment, which means I work best at edges, in the in-between spaces where there's room to think before acting. Moving to WA, building slower, designing work that fits rather than floods — that wasn't a lifestyle choice. It was the first time I stopped fighting myself.
That's why I bring Human Design into every Intervention. Not as a label. As a real lens for how someone operates, so what we build together fits how they're made.
You'll run your free chart and send through your Type, Authority, and Profile. Takes about five minutes — the link is in your confirmation email. You don't need to have studied it beforehand. That's what we're here to work through together.
Here's what happens.
Secure Your Spot
Choose your session time and complete payment. Your intake form arrives straight away — and that's where the real work begins.
Complete the Pre-Work
Fill in the intake form and run your Human Design chart. This is what makes the 90 minutes count.
The Session
90 minutes on Zoom. Direct, warm, recorded. We work through what's misaligned and map what's next. You will leave clearer than you arrived.
Your Roadmap Arrives
Recording and written roadmap in your inbox within 24 hours. One clear direction, yours to keep.
Implement
You have a 30-day focus and you know what you're stopping. That's enough to move.
You leave feeling seen and heard in a way most business conversations don't make room for — and clear on exactly what to do next.
Like someone finally told you the truth about what you're building — without making you feel bad for how you got here.
Two ways in.
Intake form, 90-minute session, recording, written roadmap. Clean close. No ongoing access, no scope bleed.
Book Your Intervention — $444Once your session is complete, you'll have the option to add a personalised AI companion built from your specific outcomes. It holds your 30-day focus, prompts you when you stall, and gives you something to think with — without any ongoing access to me. Total with add-on: $497.
Payment in full at time of booking. No payment plans for this offer.
experience
life-first reset
Almost 20 years in. This is what I'm meant to be doing.
I'm Zoë, Founder Strategist and Digital Architect behind Z List Media.
I spent the better part of two decades building brands, digital strategies, and ecosystems for big businesses. I was good at it. I also spent a long time wondering why it never quite felt right, then spent a few more years building my own business the same way before I figured out why.
I was running someone else's operating system. Same patterns, different logo.
Once I understood how I'm designed to work, everything made sense. What I'd built, what I'd walked away from, why certain things had always felt like pushing uphill. It wasn't capability. It was years of working against how I'm made and calling it dedication.
Now I work with founders who are where I was. Capable, experienced, a little tired, quietly wondering if it's supposed to feel this hard. I bring almost 20 years of real industry experience into every session and a genuine belief that strategy only works when it's built around the person delivering it.
My job is to understand how you think and how you're made before I say anything about your business. The sharpening comes after that, and it lands a lot better when it does.
Things people usually want to know.
Ready to stop building
the wrong thing?
90 minutes. Real clarity. A direction that's yours.